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Bulgari

Italian elegance and innovation in luxury timepieces.

Founded
1884
By
Sotirios Voulgaris
Location
Italy
Website
https://www.bulgari.com
Welcome to the fascinating world of Bulgari, a brand that seamlessly blends Italian elegance with Swiss precision. Known for its luxurious jewelry and accessories, Bulgari has carved a niche in the horological world with its exquisite timepieces. Founded in Rome in 1884 by Sotirios Voulgaris, the brand initially gained fame for its bold and innovative jewelry designs. However, Bulgari's foray into watchmaking has been nothing short of spectacular.

Bulgari watches are a testament to the brand's commitment to craftsmanship and innovation. Each timepiece is a work of art, combining the finest materials with cutting-edge technology. The brand's watch collections, such as the iconic Serpenti, the sophisticated Octo, and the elegant Lvcea, showcase a unique blend of style and functionality. The Serpenti collection, for instance, draws inspiration from the serpent, a symbol of rebirth and transformation, and features a distinctive coiled design that wraps gracefully around the wrist.

What sets Bulgari apart in the watch industry is its ability to infuse its Italian heritage into every piece. The brand's designs often reflect the vibrant colors and bold shapes reminiscent of Roman architecture and art. Moreover, Bulgari's dedication to innovation is evident in its pursuit of horological excellence. The brand has achieved several world records, including the thinnest tourbillon and the thinnest minute repeater, showcasing its prowess in watchmaking.

Whether you're a seasoned collector or a newcomer to the world of luxury watches, Bulgari offers something truly special. Its timepieces are not just about telling time; they are about making a statement. So, if you're looking to add a touch of Italian flair and Swiss precision to your collection, Bulgari is a brand worth exploring.

The collection.

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Questions answered.

What is Bulgari and what are they known for in watchmaking?

Bulgari (also spelled Bvlgari) is an Italian luxury house founded in Rome in 1884, primarily known for jewellery and now owned by LVMH. In watchmaking, Bulgari has established itself through record-breaking ultra-thin movements and distinctive Roman-influenced designs. Their Octo Finissimo line holds multiple world records for the thinnest movements in various categories, and the Serpenti collection translates their jewellery heritage into wearable sculpture.

What is the Bulgari Octo Finissimo?

The Octo Finissimo is Bulgari's flagship watch collection and their technical showpiece, built around a campaign to achieve the world's thinnest movements in multiple categories. The collection holds records for thinnest tourbillon, thinnest minute repeater, thinnest perpetual calendar, thinnest chronograph, and thinnest automatic watch. The cases use a distinctive octagonal design with alternating polished and brushed surfaces, giving the collection a powerful architectural identity.

How does Bulgari produce ultra-thin movements?

Bulgari's ultra-thin achievements are developed at their Manufacture Bulgari in Le Sentier, Switzerland. Achieving extreme thinness requires eliminating conventional movement architecture — integrating traditionally separate components into the case back itself, using the case as a movement plate, and developing entirely new gear train and escapement configurations. Each record-breaking calibre represents years of engineering development, and the watches remain functional daily wearers despite their extreme thinness.

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