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Roger Dubuis is a luxury Swiss watch brand known for its avant-garde designs and high-quality craftsmanship. The brand combines traditional watchmaking techniques with innovative technology to create unique and sophisticated timepieces.
Roger Dubuis is a Swiss luxury watch brand founded in Geneva in 1995 by master watchmaker Roger Dubuis and Carlos Dias, part of the Richemont Group since 2008. The brand is known for extravagant skeletonized designs, the Excalibur collection, and a commitment to the prestigious Hallmark of Geneva on all movements. Roger Dubuis occupies the ultra-luxury segment with a maximalist aesthetic that contrasts sharply with traditional Swiss understatement.
The Excalibur is Roger Dubuis's flagship collection — a round-cased watch with a distinctive 12-bolt bezel inspired by racing wheels, typically featuring skeletonized or partially open-worked dials that expose the movement architecture. The Excalibur Spider takes this further with carbon and rubber elements for a motorsport aesthetic. The collection includes single and double flying tourbillons, chronographs, and skeleton automatics, all finished to Hallmark of Geneva standards.
Roger Dubuis is one of the few brands to voluntarily apply the Hallmark of Geneva to its entire production — a rigorous certification requiring movements to be made and cased entirely in Geneva to exacting finishing standards. This gives the brand genuine horological credentials behind its flamboyant exterior. Roger Dubuis also partners extensively with Lamborghini, producing co-branded watches that appeal to supercar collectors. The brand's willingness to combine high technical standards with maximalist design makes it distinctive in the luxury landscape.