Ulysse Nardin is a Swiss watchmaker renowned for its marine heritage, technical innovation, and groundbreaking designs like the Freak.


Ulysse Nardin is a Swiss watch brand founded in 1846 in Le Locle, now owned by the Kering Group. The brand built its historic reputation on marine chronometers — precision instruments used for naval navigation — supplying over 50 navies worldwide. In the modern era, Ulysse Nardin pioneered the use of silicon in watch movements, introducing silicon escapements and balance springs before most competitors, and is celebrated for the radical Freak collection.
The Freak, launched in 2001, is one of the most unconventional watches ever made — the entire movement rotates to indicate the time, with no traditional hands, no dial text, and no crown. Time is set by rotating the caseback bezel. The Freak introduced a carousel tourbillon with silicon components at a time when silicon was almost unknown in watchmaking, pioneering material innovation that the entire industry later adopted. It remains one of the most technically radical watches in production.
The Marine collection references the brand's nautical heritage with clean, legible dive and dress watches. The Diver and Diver collection are professional dive watches. The Freak continues as the brand's technical showcase. The Blast collection features angular, architectural skeletonized designs. The Executive Skeleton Tourbillon demonstrates Ulysse Nardin's high-complication capability. The brand occupies the upper-mid to high luxury segment and is known for targeting a younger, design-conscious collector.

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